Future Leaders is a program established by the Adelaide Business School at the University of Adelaide that helps support secondary schools further the academic success of their students, helping them transition to tertiary study and navigate career opportunities in business.
Our team worked with the University to establish a strategic framework and a communications and engagement plan to launch the program. In addition, we developed a visual identity and key messaging for the proposition that could be implemented across marketing collateral. This included development of print, digital and video assets to support their launch and help the University's internal team manage program communications ongoing.